, New England's regional Web site, launched a redesign supported by a $750,000 ad campaign, including print, outdoor and radio. The campaign, created by Hill, Holliday, Connors, Cosmopulos, Boston, has the tag line: ``Boston.com. What'll it be this time.'' New site features include integration with a Yellow Pages directory and optimized graphics.
Copyright April 1998, Crain Communications Inc.