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BP Amoco taps Doner for European fuels effort

Published on .

BP Amoco selected Doner International to handle a Europe-wide clean-fuels campaign, according to executives close to the situation. The assignment is said to have both corporate and retail elements. Doner, which also has BP's brand and retail account, bested M&C Saatchi, which handles corporate advertising. Spending wasn't disclosed.

Copyright February 1999, Crain Communications Inc.

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