BRADY'S BUNCH

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Nice touch in the launch issue of Teen People. Christina Ferrari's first editor's letter not only intros herself and her monthly but 27 edit staffers, all of them in color snapshots. Easy for readers and contributors to put names to faces.

Meanwhile, Seventeen reports the January issue was up more than 20 pages over the month in '97 and the February issue will be almost five pages ahead. Publisher Lori Burgess acknowledged "increased competition this year in the teen arena," in issuing her ad page count and reminding us of the "new 2.3 million rate base."

And YM sends along a videotape of editor Lesley Jane Seymour on "Entertainment Tonight" and the note ad pages closed '97 up 13% over '96 and that newsstand sales for the second half of '97 were 10% ahead. Prince William ("Wills" to those of us in the know) is the February coverboy.

New cover stock on the latest Mirabella (the Jan./Feb. issue). Classy but not glossy. Will readers buy it?

San Francisco named Tori Ritchie its food & wine editor with Sara Deseran the associate ed.

Had a pre-hols lunch with Paige Rense of Architectural Digest. She's a pistol. Wish I had an audiotape. Great stuff. Except Patroon in midtown Manhattan gave us a punk table. How can a first-rate restaurant fob Paige Rense off with anything but a top table?

Tomorrow evening at Astra restaurant in Manhattan Victoria introduces its 1998 "writer in residence," Jan Karon.

What more is there to say? Joseph Jacobs Advertising in N.Y. sends along a release announcing, "Manischewitz Wine, a brand of Canandaigua Wine Co., has awarded the Jewish portion of its advertising account to Joseph Jacobs."

Tom Ott reports his This Old House was up in ad pages last year from 295 (in '96) to 441. The rate base went up this month by 17% to 525,000.

National Geographic Traveler named a new Western manager, Nancy Mors-Ramos. She'd been with Bride's.

Greene Communications of Valley Stream, N.Y. now represents Entrepeneur, the small biz mag.

Maury Rogoff PR promoted Shoshana Kamis Dichter to the newly created post of VP.

Texas Monthly opens an exhibit of 25 years of great pix Jan. 29 at the LBJ Library in Austin. The state's First Lady, Laura Bush, will speak.

Big doings Feb. 23 at Lincoln Center where the School of American Ballet holds its annual blacktie gala dinner honoring Chanel CEO Arie Kopelman and Rose Marie Bravo of Burberry Worldwide.

The weekly Network World of Framingham, Mass. promoted ad director Carol Lasker to associate publisher.

And New Woman has a new ad director, Jill Edelstein.

Forbes FYI hired as marketing manager Susannah Hayes, an account supervisor at G.S. Schwartz & Co.

Re that Cuban baseball star who preferred Bahamian political asylum to the U.S. version so that he could negotiate a bigger bucks deal with Major League Beisbol, let Fidel have him back.

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