Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Brainy baby talk

Published on .

Baby Bob, with a purported IQ of 140 and the voice of actor Ken Campbell, reigns from his chair while urging viewers to sign up for Freeinternet.com, a free-access e-mail, chat, news, sports and e-commerce site. Baby Bob tells viewers the service will be free even "when pigs fly." The commercials are the first from Siltanen/Keehn, Santa Monica, Calif.
Most Popular
In this article: