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BrandDirect Marketing to offer private-label PC, Internet access

Published on .

BrandDirect Marketing, a marketer of affinity marketing clubs for companies such as Children's Television Workshop, Field & Stream Publications, and CBS Sportsline, plans to market private-label PCs and Internet access bundles to its customers via iConnect.com, a developer of branded Internet access, PCs and membership services.

Copyright January 2000, Crain Communications Inc.

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