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Brazelton on P&G site?

Published on .

Procter & Gamble Co.'s new Pampers Web site, developed with D'Arcy Masius Benton & Bowles, New York, will likely feature advice from child pediatrician T. Berry Brazelton when it launches officially later this month. While a P&G spokesman would not comment on a report from a source that the site would use Dr. Brazelton, he has had a longstanding relationship with the company's Pampers & Luvs brands.

Copyright October 1996 Crain Communications Inc.

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