Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Brazil's Vesper awards account to W/Brasil

Published on .

SAO PAULO - Brazilian telecoms company Vesper has found W/Brasil, Sao Paulo, as a swift replacement for F/Nazca Saatchi & Saatchi, which resigned the Vesper account to work for a Vesper rival, Telemar.

Vesper is the telecoms upstart owned by Bell Canada and U.S. companies Velocom and Qualcomm. The company will operate next year in Sao Paulo and the southeast and northeastern regions of the country.

W/Brasil's brief is to raise awareness of the Vesper brand by the end of the year.

Copyright November 1999, Crain Communications Inc.

Most Popular
In this article: