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BREAKING: CADILLAC: TAILGATE TRAGEDY

Published on .

The Cadillac Tri-Statesmen dealer group this week launches a new campaign in the New York, New Jersey and Connecticut area using the appeal of New York Jets coach Bill Parcells. The basis of the TV, print, radio and outdoor campaig n from Biederman, Kelly & Shaffer, New York, is that Mr. Parcells is so busy coaching that he never gets to enjoy a tailgate party. In all three spots,
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