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Breaking: Gold's Gym

Published on .

Gold's Gym International, the world's largest gym chain, wants you to know the historic Gold's name is more than just for bodybuilders and muscle-heads. Its "key hole" print campaign, created by TBD Advertising, Los Angeles, features a variety of people working out. Creative

directors: David Fonseca, Rob Tepper. Art director: Steve Namsinh.

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