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BREAKING: NIKE: BOARDS TO BOARDROOM

Published on .

Nike introduces corporate America's newest CEO-Michael Jordan-tonight on ABC's "NFL Monday Night Football." The NBA superstar is cast as head of 23 Jordan Inc., a fictitious company responsible for Nike's real-life Jordan brand, a collection of products being launched Nov. 1. Mr. Jordan is seen splitting from a close contest between the Chicago Bulls and New York Knicks to tend to his shoe business. Wieden & Kennedy, Portland, Ore., has crafted 90-second and
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