BREAKING: ROTO-ROOTER: IN THE NEIGHBORHOOD

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Roto-Rooter breaks its first national ads in 15 years today, with a new campaign from Grant/Jacoby, Chicago. The campaign, estimated at more than $4 million, includes three new 15-second TV spots with the tagline, "America's neighborhood plumber," and two 30-second radio spots with the company's trademark jingle.
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