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BREAKING: SERVICE MERCHANDISE: IN SEARCH OF A TREADMILL

Published on .

Service Merchandise takes a cue from contemporary movie settings in two of four new spots from Leo Burnett USA, Chicago, themed "One trip. Done." One commercial shows a rugged woman in an African-style locale. The voice-over tel ls of the urgent need for a treadmill; that's juxtaposed with shots of one from Service
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