BREAKING: SUDAFED

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SUDAFED GETS ANIMATED FOR CHILDREN'S FORMULA

Extending its "medicine head" campaign for Sudafed, Warner-Lambert Co. breaks related "blockhead" commercials from Bates USA, New York, for Children's Sudafed on network TV Oct. 21. The advertising, the first animated work for the children's formula, emphasizes non-drowsiness; print ads will break in November.

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