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Published on .

Consumer savings and direct marketing site coolsavings.com, Chicago, to Doner, Southfield, Mich., as first agency of record to handle its estimated $15 million account. Print, TV and outdoor advertising breaks nationally next month with the tagline, "Save. Then shop."

Japanese cosmetics company Shiseido in January will launch a line called Shiseido the Skincare. The launch begins in Japan and will gradually expand to 60 countries worldwide.

Copyright September 1999, Crain Communications Inc.

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