×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Briefly

Published on .

Consumer savings and direct marketing site coolsavings.com, Chicago, to Doner, Southfield, Mich., as first agency of record to handle its estimated $15 million account. Print, TV and outdoor advertising breaks nationally next month with the tagline, "Save. Then shop."

Japanese cosmetics company Shiseido in January will launch a line called Shiseido the Skincare. The launch begins in Japan and will gradually expand to 60 countries worldwide.

Copyright September 1999, Crain Communications Inc.

In this article:
Most Popular