Brill Media Holdings, New York, publisher of media watchdog title Brill's Content
(named for CEO Steven Brill), will launch an e-commerce site titled Contentville.com in the second half of this year. The site will sell magazines, e-books, traditional books, transcripts, original works, academic treatises, speeches and archives of articles from thousands of magazines. Consumers will be able to search all categories for material and get advice from experts on which to buy. Partners in the venture include CBS, NBC, Primedia, Ingram Book Group and its affiliate books on demand service Lightning Print, and EBSCO, a magazine subscription service. James Cramer, Wall Street investment manager and founder of TheStreet.com, also has invested in Contentville. The partners have contributed cash and services valued at $100 million, Brill Holdings said.
Copyright February 2000, Crain Communications Inc.