Bronner shop adds subsidiary

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Bronner Slosberg Humphrey, a Boston direct response agency, has formed a subsidiary to serve the interactive and new media needs of clients. Kathy Biro is president of Strategic Interactive Group, promoted from senior VP-marketing director. Also, Ruben Pinchanski was named director of the new group, from director of new media at Harvard Business School Publishing, Boston, and Rob Cosinuke moves to marketing director from VP-associate marketing director at Bronner Slosberg.

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