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Brown-Forman breaks ads

Published on .

Brown-Forman Beverages Worldwide, Louisville, Ky., is breaking a $1 million outdoor and print campaign for Old Forester bourbon, the first effort for the brand in 20 years. The advertising, from Simmons Durham & Associates, St. Louis, is tagged "Serious bourbon since 1870."

Copyright December 1998, Crain Communications Inc.

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