×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Brunswick names Fallon

Published on .

Brunswick Corp., Lake Forest, Ill., named Fallon McElligott, Minneapolis, for its Mercury Marine account, worth an estimated $20 million in '96. Fallon beat out Carmichael Lynch, Minneapolis, for the account, which has been at Cramer-Krasselt, Chicago, only since last November.

Most Popular
In this article: