High-tech research company Gartner Group, Stamford, Conn., has invested $8 million for an equity stake in media research company Jupiter Communications, New York. The investment will be used partly to expand Jupiter's Strategic Planning Services, and for funding international growth.
Research firms provide CIMS for the Internet
IntelliQuest Information Group (www.
intelliquest.com) and RelevantKnowledge in the first quarter will release the Computer Industry Media Study for the Internet, an extension to the CIMS media surveys closely tracked by tech advertisers. CIMS-Internet will measure how business and home tech buyers use the Internet as a communications medium.
TRUSTe issues privacy challenge
CompuServe nails commerce partners
CompuServe announced seven commerce partners for its new Internet service C from CompuServe. They are Auto-by-Tel; BarnesandNoble.
com; Corporate Agents, to provide small business services; E-Trade, for financial services; NetSales, for computer hardware and software; and Sabre Interactive services, for online travel bookings.
In other news
As expected, free e-mail provider Juno Online Services will begin connecting users to advertisers' Web sites and any sites advertisers select. Juno also said that it has 3.4 million subscribers, up from 2.4 million in July. . . . People can earn money for a charity by viewing Web ads, with a new service called Eyegive (www.eyegive.com), which launches today. . . . LinkExchange now has 200,000 member sites in its ad network, twice as many as in March. The network offers free banner ads to members as well as paying ads for non-members.