It is pretty difficult to argue with any of them, and probably equally difficult to get all 12 into a single ad.
[In his second memo, Mr. Burnett notes] a number of our people made a game of composing ads around these words.
New discovery will guarantee love health.
You can save money and get proven results with safety.
Send for Easy Plan. The author added, plaintively, "I don't know what it is, but I want one."
A few took off on the concept of Easy Love, and I am sending them to advice columnist Ann Landers.
New discovery, proven and guaranteed, helps you save money easy and in safety, results in better health and more succcessful love.
Another inquires, "Have those Eli's forgotten that good old four-letter Anglo-Saxon word, free?"