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Published on .

Instant Sports, an Austin, Texas-based producer of interactive sports reporting, has begun selling advertising on its Java-enabled baseball site, which bows March 31. Impression-based rates range from $5,000 for 100,000 impressions to $20,000 for 700,000 impressions. Separately, launching on the same day is MLB@BAT, the official Web site of Major League Baseball.

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