Cabletron Systems, Rochester, N.H., selected Donino, White & Partners, Atlanta, for creative and media as the networking products marketer prepares to increase its estimated spending to $20 million or more. Finalists were Allen & Gerritsen, Watertown, Mass., and Ketchum, Pittsburgh. Creative was in-house. Media was handled by Linda Riley Media Services, Saugus, Mass., which also was review consultant.
Copyright January 1998, Crain Communications Inc.