Cafe Herpe enters the Web

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SmithKline Beecham opened Cafe Herpe, a Web site dedicated to providing information about the herpes virus in "a cafe-style environment that's fun to use." The site provides things like the Reading Lounge, with information on herpes; the Buffet, "a smorgasbord of viral facts" and a quiz; the Espresso Bar, providing information on SmithKline's prescription treatment for the disease; and the Terrace, direct links to herpes support groups and additional online information.

Copyright November 1996, Crain Communications Inc.

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