CALENDAR

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July 19-20: ARF Interactive Media Research Days, at the Grand Hyatt Hotel, New York, sponsored by Advertising Research Foundation. Focuses on research for interactive media. Call (212) 644-8049.

July 20-21: Marketing Financial Products and Services on the Internet, at the Hotel Nikko, Chicago, presented by International Business Communications. Sessions focus on creating a corporate presence on the Internet. Call (508) 481-6400.

July 20-21: Capturing the Electronic Consumer, at the Hotel Nikko, San Francisco, presented by Institute for International Research. Learn who the electronic consumer is, how to present your product on the Web and how to conduct transactions. Call (212) 661-6677 or (800) 345-8016.

July 23-25: Spotlight '95, at the Ritz-Carlton Hotel, Laguna Niguel, Calif., sponsored by Infotainment World and InfoWorld Publishing Co. Sessions on convergence, intellectual property guidelines and Hollywood. Call (800) 633-4312.

July 25-26: Online Publishing Strategies for Newspapers, at the Park Lane Hotel, New York, presented by AIC Conferences. Learn about generating income and marketing an online news vehicle. Call (212) 952-1899 or (800) 409-4242.

July 25-26: Web Seminars and Web Expo, at the Infomart, Dallas, sponsored by Mecklermedia Corp. Focuses on electronic commerce and future uses of the World Wide Web. Call (203) 226-6967 or (800) 632-5537.

July 25-27: 7th Multimedia Expo East, at the Macklowe Hotel, New York, presented by American Expositions. Sessions on digital entertainment, virtual malls and interactive advertising. Call (212) 226-4141.

Aug. 3-4: Internet Opportunities-Strategic Solutions for the Yellow Pages Industry, at the O'Hare Hilton, Chicago, sponsored by Kelsey Group. Case studies on online Yellow Pages, details on how to sell ad space. Call (609) 921-7200.

Aug. 15-17: Interactive Multimedia Forum, at the Waldorf-Astoria Hotel, New York, presented by Paul Kagan. Includes sessions on interactive TV, online services and electronic commerce. Call (408) 624-1536.

Sept. 7-8: Online Publishing Strategies for Magazines, at the Crowne Plaza Hotel, New York, presented by AIC Conferences. Marketing, advertising and content strategies. Call (212) 952-1899 or (800) 409-4242.

Sept. 12-13: Techno Kids, at the Hotel Nikko, Chicago, sponsored by the Marketing Advisory Council. How to use the Internet and online services to market to kids. Call (201) 256-0211 or (800) 882-8684.

Sept. 14-15: The Virtual Office, at the Crowne Plaza, Miami, sponsored by the Institute for International Research. Features case studies from Arthur Andersen, Citibank and Compaq. Call (212) 661-8740 or (800) 345-8016.

Sept. 19-20: Hollywood 2000, at the Wyndham Bel Age Hotel, West Hollywood, Calif., produced by Advanstar Communications. Conference on new profit opportunities in home entertainment. Call (714) 513-8648 or (800) 854-3112.

Sept. 19-21: Online Developers II: Entry Strategies for Mainstream Media, at the Parc 55 Hotel, San Francisco, sponsored by Jupiter Communications Co. Focuses on building and promoting online applications. Call (212) 780-6060 or (800) 488-4345.

Calendar is available online at http://www.adage.com/IMM/confevents.html. E-mail Scott Donaton, executive editor/interactive and new media, at sdonaton@adage.com. E-mail Interactive Media & Marketing Managing Editor Debra Aho Williamson at imm@adage.com.

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