The California State AAA, San Francisco, is looking for an agency to handle a new $11 million products and services account to promote its travel agency, insurance offerings and roadside services. TBWA/Chiat/Day
, Playa del Rey, Calif., continues as agency for its estimated $5 million branding account. Select Resources International, West Hollywood, Calif., is handling the review.
Copyright February 1999, Crain Communications Inc.