New campaign for DoubleClick

Published on .

Digital Pulp has unveiled its new creative campaign and media strategy for DoubleClick Direct. "Progress Through Evolution" breaks in October in print and on the Internet. Direct marketing tools of the centuries are used in chronological order to show the progress from the pen and quill to the mailbox, telephone, radio, TV and at the end, the computer.

Copyright October 1997, Crain Communications Inc.

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