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CAR CRUNCH:

Published on .

Nascar racer Jeff Gordon dreams he's been eaten by a giant kid in a spot for Frito-Lay's new Fritos Racerz. The snack is shaped like Mr. Gordon's car. BBDO Worldwide, New York, created the commercial, themed "Built to crunch," with visual effects from Quiet Man. Copywriter: Steve Dolbinksy. Art director: Tim
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