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Carat finalizes deal for Media Buying Services

Published on .

Carat International is putting the finishing touches on a deal to acquire Media Buying Services International, New York, according to an executive with knowledge of the deal. Carat, with a market value of more than $700 million, has been looking seriously at the shop for some time (AA, May 20); it will be the company's first major U.S. purchase. Media Buying Services claims billings of $175 million.

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