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Carlson Travel breaks ads

Published on .

Carlson Wagonlit Travel, a Minneapolis-based travel franchiser with 1,300 agencies nationwide, this week launches a $1 million campaign backing key fall promotions, including programs with Princess Cruise Lines, Royal Caribbean International and the brand's Web site. The ads will run through December in newspapers, radio and spot network TV in 28 metro markets. The advertising also will run through November on cable networks. The campaign was created internally by Carlson Marketing Group.

Copyright October 1999, Crain Communications Inc.

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