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CASIE releases interactive research compendium

Published on .

The Coalition for Advertising Supported Information & Entertainment has released Volume VI of its Compendium of Interactive Media Research Studies. The report, available for $20 at www.ana.net, provides summaries of more than 100 interactive media research studies published between January and July. It is considered the first tangible results from the FAST Forward Steering Committee formed at Procter & Gamble Co.'s FAST summit.

Copyright August 1998, Crain Communications Inc.

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