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Catalina in electronic test

Published on .

Catalina Marketing Corp., St. Petersburg, Fla., said it will begin a test in California next January of delivering coupons electronically to home computer printers. Catalina, which handles checkout coupon systems for a number of marketers and retailers nationally, said the California test will involve five major chains and a number of grocery marketers.

Copyright August, 1995 Crain Communications Inc.

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