China, Hong Kong, Macau join forces on Net

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HONG KONG--The Hong Kong Tourist Association, Guangdong Provincial Tourism Bureau and Macau Government Tourist Office have joined forces on the Internet. Their combined Pearl River Delta Web site (www.pearlriverdelta.org) published in Chinese (simplified and traditional) and English, markets the Pearl River area to mainland Chinese and overseas Web surfers as a region for the first time, with links to hotels and facilities.

"We believe that after China's accession to the World Trade Organization, Hong Kong will become the support center for the mainland," says HKTA Chairman Selina Chow. "The numbers of business people visiting Hong Kong, or traveling to the mainland via Hong Kong, is also expected to increase. We will leverage on our competitive edge." About 2.7 million overseas tourists visited the Pearl River Delta region in 1999, according to HKTA statistics.

Copyright November 2000, Crain Communications Inc.

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