×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Chrysler: ANALYST TAKE

Published on .

"Chrysler is suffering not just because the product is getting old but the press is also responsible. People read Chrysler has got problems; no one wants to back a loser. Daewoo has the same problem, it is sinking like a stone partly because the press says it's bankrupt.

-steve saxty, executive director-automotive practice, futurebrand

"Ford and Chrysler are saddled with older product that's not as competitive as it used to be. There are a lot of new foreign brand competitors entering some of those segments. In the midsize car business, you've got a new Camry. On the low end, the Koreans continue to capture ground."

-gary lapidus, managing director, goldman sachs

Most Popular
In this article: