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Citizen closes agency review

Published on .

Citizen Watch Co. of America, Lyndhurst, N.J., closed the review of its $12 million to $15 million account and will choose four finalists by the first week in January, said president Lawrence Grunstein. He would not reveal which agencies made the initial list. The finalists will present spec creative and a decision will come in February; the review is being handled in-house. Citizen split with D'Arcy Masius Benton & Bowles, New York, earlier this month.

Copyright December 1998, Crain Communications Inc.

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