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CITIZEN MURDOCH WITH AMBITION THAT SPANS THE GLOBE, THE FEISTY MEDIA CZAR IS BACK ON TOP

Published on .

In 1990, his media empire flirted with financial disaster. Today, Rupert Murdoch has the industry buzzing with stunning moves some call brilliant, others foolish.

But this roller coaster existence has been a hallmark of his 41-year career. The world's most powerful media baron started with a small Australian paper inherited from his father. From his grandfather came the risk-taking traits that have fueled his success.

Does he have a global vision for his News Corp. today? "It's an ambition as much as a vision," says Mr. Murdoch, who believes the "marriage of satellite, computer and TV camera" is changing the world.

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