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CNET to spend $100 mil

Published on .

CNET, San Francisco, said it will spend $100 million over the next 18 months on its campaign from Citron Haligman Bedecarre Euro RSCG. The tech site's print, outdoor, TV, radio and online effort breaks today, using the slogan "The source for computers and technology.''

Copyright July 1999, Crain Communications Inc.

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