Coke pours on project for Fallon

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Coca-Cola Co. has awarded Fallon McElligott some new project work even though the Minneapolis shop just lost the contour bottle assignment to Creative Artists Agency, Beverly Hills, Calif. Persistent speculation inside Coca-Cola agencies also continues to have Fallon McElligott Berlin, New York, in line for the Fruitopia account now at Chiat/Day. Coca-Cola and Chiat executives deny any move is imminent. Separately, McCann-Erickson, Toronto, will likely air a Diet Coke commercial featuring Lucky Vanous.

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