Dennis Swanson to president-general manager, WNBC-TV, New York. Mr. Swanson was most recently president of ABC Sports. He succeeds Bill Bolster, now president, CNBC.
Lisa Wells to a senior partner, J. Walter Thompson Co., Chicago, from a partner. Also: David Ferris, 44, to a creative director from associate creative director, DDB Needham's The Works unit.
Barry Fischer to exec VP-marketing and research, Turner Broadcasting Sales, New York, a new position, from senior VP-deputy media director, Wells Rich Greene BDDP.
Vicki Logan to exec VP-Procter & Gamble account, Jordan, McGrath, Case & Taylor, New York, from senior VP-creative supervisor.
Bruce Mowery to VP-marketing, Visioneer, a marketer of PC scanners, Palo Alto, Calif., from VP-marketing, MNI Interactive, San Francisco.
Mark Whitty, 29, to account supervisor, Goldberg, Moser, O'Neil, San Francisco, from a consultant. Also: Yvonne Yarnold to account director from a senior partner, J. Walter Thompson Co.; and Jeremy Thomas to senior account planner, from a similar title, Anderson & Lembke.
Steve Jekogian, 46, director of consumer research, Joseph E. Seagram & Sons, New York, has been elected president, New York American Marketing Association. He succeeds Hank Bernstein, senior VP-director of worldwide consumer research, DMB&B, who remains a director.
Joe Hoffer to Midwest advertising sales manager, Playboy, Chicago, from account exec.