Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Compaq acquires 'AltaVista'

Published on .

Compaq Computer Corp., Houston, bought rights to the AltaVista trademark and the www.altavista.com domain from AltaVista Technology, Campbell, Calif., clearing the way for Compaq to use that domain for its AltaVista search site. The search engine, acquired in Compaq's purchase of Digital Equipment Corp., had been forced to use a more awkward Web address since the other company had secured rights to the preferred domain name.

Copyright August 1998, Crain Communications Inc.

Most Popular
In this article: