Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Compaq seeks HDTV changes

Published on .

Compaq Computer Corp. President-CEO Eckhard Pfeiffer on Monday urged the Federal Communications Commission not to follow the recommendations of major TV companies in setting new HDTV standards. The recommendations would also have to be followed by any computer monitor maker whose monitors can also show TV. Mr. Pfeiffer said the HDTV standards proposed by the Grand Alliance, which includes most major consumer electronics companies, are so specific and detailed that they will raise the prices of computers and discourage innovation. He called for a lesser "basic" standard.

Major differences between computer and traditional consumer electronics companies on the standard could further delay the FCC's already long delayed approval of an HDTV standard and the start of broadcasting using the new standard.

Most Popular
In this article: