×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

ConAgra buys Int'l Home Foods

Published on .

ConAgra announced plans June 23 to acquire International Home Foods for $2.9 billion. ConAgra will add brands such as Bumble Bee tuna, Chef Boyardee and Crunch 'n Munch to its portfolio, which includes Butterball, Healthy Choice and Orville Redenbacher. Fogarty Klein Monroe, Houston, handles the bulk of IHF's brands, while D'Arcy Masius Benton & Bowles, New York, has Pam cooking spray and Guldens mustard.

Copyright June 2000, Crain Communications Inc.

In this article:
Most Popular