CondeNet breaks $20.5 million in campaigns

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CondeNet, an affiliate of Advance Publications' Advance Internet, will spend $20.5 million beginning in early fall for separate online and offline ad campaigns aimed at building brand awareness of its Web sites Epicurious.com, Phys.com, Swoon.com and Concierge.com. Margeotes, Fertitta & Partners, New York, is agency of record for Epicurious.com, and Robaire & Hogshead, Venice, Calif., will handle the Phys.com, Concierge.com and Swoon.com accounts. Advance Publications also owns magazine publisher Conde Nast.

Copyright August 1999, Crain Communications Inc.

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