But more value-conscious consumers are eating at home and shopping at Wal-Mart stores more, according to IRI.
Economy, national security
The study, based on store
More broadly, value-conscious consumers drove 13.6% increase in sales dollars for Wal-Mart, which accounted for half of total growth in package-goods sales in the first half of 2002, IRI said.
Non-food categories, hit the hardest following Sept. 11, largely have bounced back, with 4.7% growth in beauty and personal care products, 3.1% growth in home care and 5.4% growth in pet care products.