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Published on .

Headquarters: London.

Fiscal 1994 revenues: $3.4 billion for year ended March 31.

Leadership: John Birt, BBC director-general; Bob Phillis, BBC deputy director-general and chairman, BBC Worldwide; Dick Emery, director of strategy & marketing, BBC Worldwide.

U.K. TV audience share: 43%

Number of countries reached: 141

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