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Cosmair readies Rubinstein relaunch

Published on .

Cosmair is preparing to relaunch Helena Rubinstein as prestige beauty products in the U.S. and is also working on an introduction of Garnier products in the mass market via Maybelline Co. Neither launch dates nor agencies have been announced, though McCann-Erickson Worldwide, Gotham and Publicis handle Cosmair's U.S. beauty assignments.

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