Cosmair to name Wendt as Maybelline president

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Cosmair will name John Wendt president of Maybelline, effective May 1. Mr. Wendt was previously senior VP-general manager of L'Oreal cosmetics; that business will be run by Joe Campinell, formerly senior VP of L'Oreal haircare and now general manager of all L'Oreal products. Mr. Wendt is expected to take a close look at both Maybelline's Memphis, Tenn., location and its agency, Gotham, New York.

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