Cox picks CKS for local Web sites

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Cox Interactive Media, Atlanta, has chosen CKS Partners' Atlanta office to market its new city Web sites. The account is expected to include positioning, branding and strategy, as well as print, broadcast and Web banner advertising. The office was also chosen by Golden Bear Golf as its interactive marketing agency. CKS will design Web sites, create online promotions and develop Web banner advertising for Golden Bear, a golf facility and equipment company headed by Jack Nicklaus. Spending for both accounts was not disclosed. These are the first new accounts for the Atlanta office, which opened Aug. 1.

Copyright August 1997, Crain Communications Inc.

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