Creativity/AdCritic.com’s Hot Spot

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"Hindsight is easy," as Eve demonstrates in this Liberty Mutual spot by resisting the serpent's temptation. Agency: Kirshenbaum Bond & Partners, New York. Executive creative directors: Rob Feakins, Logan Wilmont. Creative director: Steve Doppelt. Copywriter: Mike Ludwig. Art director: Jim Wood. Agency executive producer: Randy Cohen. Director: Traktor. Production company: Partizan.
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