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Cruise lines merge

Published on .

Kloster Cruise, Coral Gables, Fla., said it will merge its upscale Royal Cruise Line into its mass market brand, Norwegian Cruise Line, and will rename the company Norwegian Cruise Line. The company, which has been suffering financial woes and has been the target of take-over rumors, will close its San Francisco and Athens, Greece, offices. Goodby, Silverstein & Partners, San Francisco, handles advertising for both lines.

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