Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

CTW names eToys its premier online toy retailer

Published on .

EToys (AOL keyword: eToys) and Children's Television Workshop have struck an agreement to make eToys the premier online toy retailer for CTW. EToys will build a special Sesame Street toy boutique on its site and linked to the CTW site.

Copyright October 1998, Crain Communications Inc.

Most Popular
In this article: